Saudi Arabia-based Al Romaizan Gold and Jewellery is set to add shine to the region’s most popular and longest running jewellery event as one of its key sponsors.

Al Romaizan Gold and Jewellery has signed up as the Diamond Sponsor for the 48th and 49th editions of the Watch and Jewellery Middle East Show to be held at Expo Centre Sharjah. The spring edition will be held from 14-18 April 2020 & the autumn edition will be held from 29th September – 3rd October 2020.

“With the golden jubilee show just two seasons away, we are striving hard to deliver the best edition of the W&J ME Show. And, having Al Romaizan, which is one of the leading gold and jewellery companies in the GCC, on board gives us enormous confidence going forward. Headquartered in Riyadh, Al Romaizan has the reputation as an industry leader and an expert in design, manufacture and distribution of quality gold and jewellery products,” said H.E. Saif Mohammed Al Midfa, CEO, Expo Centre Sharjah.

Established in 1986, Al Romaizan is one of the largest gold and jewellery companies in Saudi Arabia, and has more than 200 branches across Arab countries.

Being a Diamond Sponsor, Al Romaizan Gold and Jewellery can enjoy a series of benefits and privileges, including priority branding in pre-event and on-site promotions, opening ceremony, and media & marketing campaign.

Since Al Romaizan outlets are spread across the Arab region, which is also a key target area of the W&J ME Show, it can gain a lot from the phenomenal popularity enjoyed by the show in the region.

“Majority of our visitors come from the Arab region. The presence of a leading jewellery chain like Al Romaizan at the W&J ME Show as a Diamond Sponsor will not only attract more visitors but also boost its sales considerably. For Expo Centre Sharjah, have such leading regional names on board will help us strengthen our position as the finest jewellery event in the region,” added H.E. Al Midfa.

At Expo Centre Sharjah, preparations are under way to organise one of the best editions of the W&J ME Show yet as it looks to improve upon the consistent growth clocked in recent past. For its past edition, the show hosted more than 500 exhibitors and recorded over 66,000 visitors, registering a nearly 7% rise in footfalls.